Blogging has become a serious business. You can make money from blogging, like you would from any other venture. Financial Samurai, an investment banker who became a professional blogger, said that nobody would give up a job that pays $750,000 a year unless there was a good chance of making more money from blogging. Michelle Gardner, from Making Sense of Cents, stated that she earns six … [Read more...]
20 Small Business Tax Deductions You Should Know in 2022
Reducing your taxable profit through deductions is beneficial because it leaves more money in your pocket, and some deductions can also be used for personal gain. Paying attention to what is and is not deductible according to IRS rules is advantageous. When you're calculating your business's expenses at the end of the year, don't forget these important business tax deductions. Auto … [Read more...]
17 Mistakes That Stop Companies From Publishing Winning Content
Creating quality content takes a lot of effort, so it's frustrating when it doesn't have the desired effect. You might think the problem lies in the content itself (and, to be fair, it might), but more likely your content distribution plan was unsuccessful. To get people's attention, you can't just hit publish and hope for the best. Even if you have a content distribution plan, small mistakes … [Read more...]
21 Simple (But Critical) Tips for Increasing Landing Page Conversions
To improve your website's conversion rate, you need to A/B test different elements on your website. This includes things like your website's headline, call-to-action button, and even the color scheme of your website. One of the biggest problems website owners face is converting website visitors into leads or sales. While it may seem like a simple task, it can be quite difficult to achieve. A/B … [Read more...]
15 Effective Image SEO Tips Every Digital Marketer Should Know
Why is SEO for images important? Search engines use a complex process to analyze and rank web content. Good SEO ensures your audience can quickly find you online. It is also one of the best ways to earn a top spot in search engine results pages (SERPs). If you're a business owner, you may think that SEO only applies to title tags, headers, and body content. While optimizing these areas … [Read more...]
21 Social Media Ideas to Spice Up Your Brand’s Online Presence
The hardest part of running a social media campaign is coming up with fresh ideas. As a marketer, you are expected to have multiple social media profiles that you regularly update with new posts. This can be tough to do since your followers are always looking for new content, but you must be consistent in order to be successful. If you are constantly recycling the same posts, it will start … [Read more...]
13 Key Social Media Metrics to Track in 2022
There are a lot of metrics involved in social media, and it can be overwhelming. In addition, new metrics seem to be created all the time. What are some metrics that every company should track? What are some key metrics that you should stay on top of? What are social media metrics and why should you track them? The metrics you choose to track for your social media goals should be related … [Read more...]
22 Brainstorming Ideas to Spark Creativity
The most important rule to remember during brainstorming sessions is to focus on quantity rather than quality. The more ideas you have, the more likely it is that one of them will be worth pursuing. Therefore, it's important that everyone in the group refrain from critiquing ideas during the brainstorming session, since the only truly bad idea is no idea at all. Of course, not every … [Read more...]
How To Make Money Doing What You Love
There is a very thin line between a hobby and a lucrative passion. If you are passionate about something, it means you cannot imagine not doing it. However, not every activity that is enjoyable or that you love will make you money. That’s just a reality of life. There are people who can't make money from their passions, but they can still pursue them as hobbies. They need to find a way to … [Read more...]
16 Best Content Writing Tools to Help You Become a Better Writer
Google ranks web pages according to their relevance to any given keyword using a complex algorithm with hundreds of weighted factors. Digital marketers use empirical testing to learn about Google’s algorithm and understand how to create content that ranks. Based on this understanding, they create and follow best practices for writing content that is more likely to rank highly on Google search … [Read more...]